Category Archives: Content Marketing

10 Lessons Content Marketing Writers Can Learn From Journalists

What content marketing is doing these days is something journalists have been doing since times immemorial. The difference however is that while the latter’s job was to get stories across to the audience, the former requires developing stories in a … Continue reading

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How to Create an Influencer Plan that Drives Your Content Marketing?

Are you looking for a plan to add to the visitors, page views and email newsletter subscriptions? Then the secret is to be focused and create exceptional content. Before you get down to creating the content, it is essential to … Continue reading

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Seven Ways Writers Can Build Online Authority with Google+

Are you looking out for ways to build authority online and take your content to next level? Have you ever thought about heading over to Google+? Google+ is a social media platform that is fit for thought leaders and content … Continue reading

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Why Content Marketing is the New Branding?

The latest buzzword in the marketing world is ‘content marketing’. Branding is not about richer content and now concerns a range of different ideas that come together and form a new kind of marketing strategy. It is the cultural trends … Continue reading

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